• purepicked organic brown sugar in a clear pouch with teal branding, featuring natural molasses and caramel notes.
  • What is in Brown Sugar: organic cane sugar
  • Brown Sugar versus other brown sugar: ingredient list, certification and mineral content
  • Why Purepicked chose Brown Sugar: single ingredient, a real figure, certified organic
  • purepicked organic brown sugar in a clear pouch with natural molasses, rich caramel flavor, and unrefined texture.
  • purepicked organic brown sugar in a clear pouch with informational icons highlighting sustainable farming practices.
  • purepicked organic brown sugar pouch on a wooden table with a hand sprinkling sugar into a cup of coffee and a croissant
  • purepicked organic brown sugar packaging back label with nutritional information and ingredient details
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Pure & Sure

Brown Sugar

Brown Sugar

₹165.00(₹0.16 per gram)
Shipping calculated at checkout.
Size
Single ingredientZero additives
CLEANSingle-ingredient organic cane sugar.

Brown sugar made from certified organic sugarcane, carrying molasses for a soft texture and a deep caramel note. There is no added colouring, and the ingredient list runs to a single line. It dissolves readily into batters and syrups, and the caramel character carries through baking rather than washing out. Suited to cookies, cakes, marinades and sauces where a warmer, rounder sweetness is wanted in place of the flatter profile of refined white sugar.

View full details
₹165.00

Why We Like It

  • Single-ingredient organic cane sugar, nothing else in the pack.
  • Potassium at 118 mg per 100 g is given as a figure, where most brown sugars just say 'mineral-rich'.
  • India Organic and Jaivik Bharat certified, with a PGS-India processor code behind the claim.
  • No added colouring, anti-caking agent or free-flow agent.
Ingredients

Organic sugar (100%)

Single ingredient

Cane sugar carrying molasses. No added colour, anti-caking agent, preservative or free-flow agent.

Nutrition factsPer 100g
Energy kcal
402 kcal
Protein g
0.31 g
Carbohydrate g
99.18 g
Total sugars g
99.72 g
Added sugars g
0 g
Dietary fibre g
0.18 g
Total fat g
0.13 g
Saturated fat g
0.08 g
Trans fat g
<0.005 g
Cholesterol mg
<0.1 mg
Salt g
0.04 g
Pure & Sure Brown Sugar versus other brown sugars
What to comparePurepickedRegular brown sugar
Ingredient listOne line, organic sugarOften refined sugar with caramel colour added back
CertificationIndia Organic and Jaivik Bharat certified, with a PGS-India processor codeAn organic claim with no traceable code behind it
Mineral contentPotassium 118 mg per 100 gOften marketed as mineral-rich with no figure behind it
Sugar content99.72 g per 100 g, the same as any sugar99-100 g per 100 g

Is It For You?

Good for

Baking, sauces and marinades wanting a caramel note

Households buying certified organic pantry staples

Avoid if

Anyone looking for a healthier sugar — the molasses is a flavour, not a meaningful nutritional difference

Bakers who need sugar to behave neutrally; brown sugar adds moisture and a caramel note

Buyers expecting jaggery — this is refined cane sugar carrying molasses, not an unrefined sweetener

How to use
01

Substitute one-for-one for white sugar in cookies, cakes and crumbles

02

Dissolve into marinades, barbecue sauces and chutneys for depth

03

Stir into coffee or chai where a caramel note is wanted

What to look for in Brown Sugar?
01

Sulphur dioxide is used to bleach sugar bright white. Sulphurless sugar is a shade off-white, and that is the honest colour.

02

'Brown sugar' is usually refined white sugar with molasses added back. Genuinely unrefined sugar carries its molasses from the start.

03

The ingredient list should name one sugar. Anti-caking agents and added colour are both used in this category and both have to be declared.

04

Unrefined and alternative sugars are still sugar. A lower glycaemic index does not make them diabetic-safe.