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  • Pure & Sure Organic Aloo Bhujia 120g pack, front of pack, on a plain white background
  • What is in Aloo Bhujia: organic besan flour, organic potato flakes, organic corn flour and rice flour, organic cumin, pepper, clove, coriander and turmeric, and organic cold-pressed sunflower oil
  • Aloo Bhujia versus other aloo bhujia: besan, corn and rice flour rather than maida, cold-pressed sunflower oil rather than palm oil, and colour from turmeric and spices rather than synthetic colours
  • Why Purepicked chose Aloo Bhujia: made from certified organic potatoes and organic cold-pressed oils, fried in cold-pressed sunflower oil rather than palm oil or a vegetable oil blend, and no TBHQ, no MSG and no synthetic colour
  • purepicked Aloo Bhujia snack pack made with organic potatoes and cold-pressed sunflower oil, no preservatives.
  • purepicked Aloo Bhujia snack in a green pouch on a wooden table with a woman snacking in a bright living room
  • A hand lifting the top slice of a bhujia sandwich on a white plate to show a thick layer of fine orange threads over butter, on a red checked napkin
  • Back of the Pure & Sure Organic Aloo Bhujia pack showing ingredients and nutrition information, on a plain white background
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Pure & Sure

Aloo Bhujia

Aloo Bhujia

โ‚น105.00(โ‚น0.88 per gram)
Shipping calculated at checkout.
Eleven ingredients
Our verdict Clean

Clean recipe and no nut allergens.

Pack size ยท 120g

Size

Aloo bhujia built the honest way round: gram flour first, potato flakes second, crisped with corn and rice flour rather than maida, and spiced with five whole spices instead of a premix. It is fried in cold-pressed sunflower oil rather than a blend, and carries no preservative, colour or flavour enhancer. It also has no peanut and no sesame in it. Still a fried sev.

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โ‚น105.00

Why we picked it

  • Made from certified organic potatoes and organic cold-pressed oils.
  • Fried in cold-pressed sunflower oil rather than palm oil or a vegetable oil blend.
  • No TBHQ, no MSG and no synthetic colour.
Buying guide

What to look for in Aloo Bhujia?

Read what it is actually made of. Besan or millet should lead. Maida near the top means refined wheat flour in a different shape.
Check which oil it was fried in. Palm oil and unnamed 'edible vegetable oil' blends are the default in packaged namkeen.
TBHQ (INS 319) is the usual antioxidant in fried snacks. A pack without it has a shorter shelf life, which is the honest trade.
MSG shows up as 'flavour enhancer (INS 621)'. A properly spiced snack does not need it.
Swipe ยท 4 pointers
What's inside
Organic besan flour
First by weight

This is a gram-flour sev with potato in it, which is what aloo bhujia actually is.

Organic potato flakes
Dehydrated potato, second on the list

It is what gives the sev its aloo character and softer bite.

Organic corn flour and rice flour
The crisping flours

Rice flour rather than maida, and corn flour for a lighter, shorter texture.

Organic cumin, pepper, clove, coriander and turmeric
Note

Five named whole spices doing the seasoning, rather than a masala premix or added flavouring.

Organic cold-pressed sunflower oil
The frying medium

Packaged bhujia usually uses palm oil or a blended vegetable oil.

Salt
Seasoning

Salt is a mineral and cannot be certified organic.

Not present
No preservative, no TBHQ, no MSG or flavour enhancer, no artificial colour, no maida and no acidity regulator

Bhujia commonly carries several of these.

Pure & Sure Aloo Bhujia vs other aloo bhujias
What to comparePurepickedRegular aloo bhujia
Ingredient listEleven ingredientsOften spice mixes and blends
Base flourBesan, corn and rice flourFrequently includes maida
Frying oilCold-pressed sunflower oilPalm oil or 'edible vegetable oil'
ColourFrom turmeric and spicesSynthetic colours common in sev
Flavour enhancerNoneMSG (INS 621) and acidity regulators common
Nutrition facts ยท per 100 g
Energy
458 kcal
Protein
14.1 g
Carbohydrate
38 g
Total sugars
3.7 g
Added sugars
0 g
Dietary fibre
4.7 g
Total fat
43 g
Saturated fat
5.3 g
Trans fat
0 g
Cholesterol
0 mg
Salt
0.46 g
How to use it
  1. Eat straight from the pack with chai or coffee
  2. Scatter over bhel, sev puri, dahi puri or a chaat for crunch
  3. Use in sandwiches and rolls where a savoury crisp layer helps
  4. Reseal tightly after opening; sev softens within days in humidity
Is it for you?

Good for

Tea-time and evening snacking

Party bowls and travel

Sprinkled over chaat, bhel and sandwiches

Avoid if

Anyone avoiding chana or gram flour

Product details
Sold by
Purepicked
Brand
Pure & Sure
Net quantity
120 g
Type
Namkeen

Also on the label

No preservativesNo nuts

Questions people ask

What is this aloo bhujia made of?

Organic besan leads, then organic potato flakes, with organic corn and rice flour for crispness. It is seasoned with cumin, pepper, clove, coriander and turmeric plus salt, and fried in organic cold-pressed sunflower oil. Eleven ingredients in all.

Does it contain nuts, maida or MSG?

No. There is no peanut, no sesame and no maida in it, and no preservative, TBHQ, MSG, artificial colour or acidity regulator.

Who should avoid it?

Anyone avoiding chana or gram flour, since besan is the first ingredient.

Is it a healthier snack because of the oil?

The oil is cold-pressed sunflower rather than palm or a blend, but this is still a deep-fried sev, with 43 g fat per 100 g. Treat it as a fried snack.

How should I store it after opening?

Reseal the pack tightly. Without TBHQ the sev softens within days in humid weather, so keep it airtight.

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