Truemato Ketchup

Tomato ketchup built on 75.75% real tomatoes grown by the brand's farmer community in Maharashtra, with no tomato paste, and sweetened with mishri at 14.16% rather than refined sugar or high-fructose corn syrup. The full ingredient list is published with percentages down to the tenth of a percent, which is unusually transparent for a condiment and lets the claims actually be checked. For context on why the tomato figure matters: mass-market ketchup is typically built from 8-25% tomato paste with refined sugar as the dominant remaining ingredient. No artificial preservative, no synthetic colour, no thickener and no stabiliser — which is why it stays good only about 30 days refrigerated after opening rather than indefinitely, and why it pours thinner than the gum-thickened version most people are used to. Worth setting expectations: mishri is still crystallised sucrose, so this is a lower-sugar ketchup rather than a low-sugar food. Rounded out with onion, organic vinegar, lemon, and warm spices.