{"title":"Spices \u0026 Masalas","description":"\u003cp\u003eWhole spices to grind at home and single-spice powders that are not blends. Nilgiri forest spices from Aadhimalai sit alongside Byadagi and Guntur chilli.\u003c\/p\u003e","products":[{"product_id":"salem-haldi-powder-turmeric","title":"Salem Haldi - Powder (Turmeric)","description":"\u003cp\u003eTurmeric of the Salem variety, ground and packed with nothing else added. Salem is the name Indian kitchens know for \u003cstrong\u003edeep colour and aroma\u003c\/strong\u003e, and turmeric of this variety does not need a brightening agent to look the part. This listing keeps the ingredient list to one item: just turmeric.\u003c\/p\u003e\u003cp\u003eGluten-free by nature, and good for a year from the date of packing.\u003c\/p\u003e","brand":"Two Brothers India Farms","offers":[{"title":"100g","offer_id":49375975211267,"sku":"TB-SALEM-HALDI-POWDER-100G","price":170.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/SalemHaldI100gFOPDOMTBIF.jpg?v=1788636671"},{"product_id":"jeera-sabut-cumin","title":"Jeera - Sabut (Cumin)","description":"\u003cp\u003eWhole cumin seed, grown on certified organic farms and sun-dried to preserve its earthy aroma and natural oils, giving each seed a warm, slightly bitter flavour that intensifies on roasting. Pure \u0026amp; Sure steam-sterilises the seeds instead of using chemical fumigation, keeping the spice \u003cstrong\u003esingle-ingredient\u003c\/strong\u003e with no additives or fillers. The whole format retains flavour and oil content longer than pre-ground cumin, making it well suited to tempering (tadka), dry-roasting for spice blends, or grinding fresh at home. Ideal for everyday curries, dals, and masala preparations that call for a strong cumin base note.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"100g","offer_id":49380283580675,"sku":"PS-JEERA-SABUT-100G","price":171.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/7a211334-a3f6-4e26-9fe3-231aaf64a2cd.png?v=1788602987"},{"product_id":"two-brothers-byadagi-mirch-powder-chilli","title":"Byadagi Mirch - Powder (Chilli)","description":"\u003cp\u003eByadagi chilli powder, ground from \u003cstrong\u003esingle-origin Byadagi chillies\u003c\/strong\u003e, prized in Karnataka for their deep red colour and comparatively mild heat. With a single ingredient and no added colour, the vivid red comes entirely from the chilli variety itself rather than any dye rubbed into the powder.\u003c\/p\u003e\u003cp\u003eSuited to everyday curries, gravies and tempering — anywhere a dish needs colour without the sting of a hotter chilli.\u003c\/p\u003e","brand":"Two Brothers India Farms","offers":[{"title":"150g","offer_id":49380285055235,"sku":"TB-BYADAGI-MIRCH-POWDER-150G","price":390.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/ByadgiChilli150gFOPDOMTBIF.jpg?v=1788636677"},{"product_id":"dalchini-sabut-cinnamon","title":"Dalchini - Sabut (Cinnamon)","description":"\u003cp\u003eCinnamon in bark form, \u003cstrong\u003eone ingredient\u003c\/strong\u003e, sold as pieces rather than ground. Whole bark holds its aroma for far longer than powder and is much harder to tamper with — you can see exactly what you are buying. It is the form for anything that simmers: a decoction, a pulao, a stew, a rice pudding, a pot of chai. Drop a piece in early and let it give up its sweetness slowly, then fish it out. Grind small amounts fresh when a recipe wants powder.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"50g","offer_id":49380286595331,"sku":"PS-DALCHINI-SABUT-50G","price":61.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/56ddcc66-0b28-4556-a5b8-468a7f7c6f81.png?v=1788602987"},{"product_id":"saunf-fennel-seeds","title":"Saunf (Fennel Seeds)","description":"\u003cp\u003eWhole fennel seed, plain. The colour is a dull sage green shading to brown, which is what unwashed and undyed fennel actually looks like — the bright emerald seed sold as a mouth freshener has usually been coloured, and often sugar-coated too. This is the culinary kind: sweet and faintly aniseed, good crushed into a curry base, steeped as tea, or chewed after a meal on its own. It is \u003cstrong\u003esteam-sterilised\u003c\/strong\u003e too.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"100g","offer_id":49380288299267,"sku":"PS-SAUNF-100G","price":114.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/a98d818b-77cc-43f6-9899-0d064742401c.png?v=1788602988"},{"product_id":"byadagi-mirch-powder-chilli","title":"Byadagi Mirch - Powder (Chilli)","description":"\u003cp\u003eByadagi chilli powder, ground from whole organic chillies for \u003cstrong\u003ecolour more than heat\u003c\/strong\u003e. It's the variety Karnataka kitchens reach for when a curry needs deep red without the burn — mild on the tongue, with a faintly smoky, wrinkled-skin character that carries straight into the powder.\u003c\/p\u003e\u003cp\u003eBecause the heat is genuinely low, it can be used generously without overwhelming a dish, which is what separates a Byadagi-based curry from one leaning on Guntur.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"100g","offer_id":49380288725251,"sku":"PS-BYADAGI-MIRCH-POWDER-100G","price":199.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/hf_20260905_102059_99c92352-8e30-4edc-b7c6-dd32e24f51ba.png?v=1788605537"},{"product_id":"haldi-powder-turmeric","title":"Haldi - Powder (Turmeric)","description":"\u003cp\u003eTurmeric ground from organic rhizome, \u003cstrong\u003esingle ingredient\u003c\/strong\u003e, with nothing added to lift the colour. Turmeric is the powder most often brightened with things that should never be in food, and a natural mustard-gold is the honest shade rather than a glowing orange one. It is the base note in most Indian cooking, going in early with the onions so it loses its raw edge. Steam sterilised rather than chemically treated.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"100g","offer_id":49380289347843,"sku":"PS-HALDI-POWDER-100G","price":47.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/hf_20260905_102107_b1d66f30-bd2a-4380-b414-f978aa9ff274.png?v=1788605631"},{"product_id":"dhania-powder-coriander","title":"Dhania - Powder (Coriander)","description":"\u003cp\u003eCoriander ground from whole organic seed, with one line in the ingredient list and nothing bulking it out. This is the quiet workhorse of an Indian spice box — the powder that gives a curry its body and rounds off everything sharper sitting next to it, rather than announcing itself. Good coriander powder smells warm and faintly citrusy the moment the pack opens; the colour is a dull olive-brown, not a bright one. \u003cstrong\u003eSteam sterilised\u003c\/strong\u003e rather than chemically treated.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"100g","offer_id":49380290527491,"sku":"PS-DHANIA-POWDER-100G","price":66.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/hf_20260905_102104_417be232-0c89-40b0-b149-df29890d08ff.png?v=1788605599"},{"product_id":"pure-sure-garam-masala","title":"Garam Masala","description":"\u003cp\u003eA garam masala led by black pepper and cardamom rather than by the cheap spices, which is the difference between a blend that finishes a dish and one that just makes it dusty. \u003cstrong\u003eTen spices, each named, each organic\u003c\/strong\u003e, with mace and clove doing the aromatic work and fenugreek adding the savoury backnote. There is no salt in it, no starch and no anti-caking agent, so it clumps a little in humidity and tastes stronger spoon for spoon than a salted blend.\u003c\/p\u003e\u003cp\u003eAdd it at the end of cooking, not the start.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"100g","offer_id":49380290855171,"sku":"PS-GARAM-MASALA-100G","price":142.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/hf_20260905_114202_2df18d85-e01c-4f38-806e-7de6fde2288e.png?v=1788609493"},{"product_id":"pure-sure-chana-masala","title":"Chana Masala","description":"\u003cp\u003eA seven-spice chana masala with nothing else in it — no salt, no anti-caking agent, no colour. This blend runs hotter and more pungent than the coriander-heavy masalas most people know, and it carries pungency rather than tang. There is no souring agent in it, which leaves the amchur, lemon or tamarind to the cook. Ground from \u003cstrong\u003ecertified organic\u003c\/strong\u003e whole spices. Suited to chole and chickpea curries.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"100g","offer_id":49380291805443,"sku":"PS-CHANA-MASALA-100G","price":123.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/Chana_Masala_-_F.jpg?v=1788636371"},{"product_id":"pure-sure-pav-bhaji-masala","title":"Pav Bhaji Masala","description":"\u003cp\u003ePav bhaji masala made of spices and nothing else. Coriander leads, with cumin, chilli, the warm spices and a lift of ginger and fennel behind it, with no added salt, no starch, no anti-caking agent, no colour and no flavour enhancer, in a category where blends are often part filler by weight. Because it is unsalted, the seasoning stays in your hands. \u003cstrong\u003eSteam sterilised\u003c\/strong\u003e rather than chemically treated, and slow-roasted before grinding.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"100g","offer_id":49380292264195,"sku":"PS-PAV-BHAJI-MASALA-100G","price":123.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/hf_20260905_114213_31df5045-5b3e-4b09-a7f2-efb7fb07820f.png?v=1788609562"},{"product_id":"imli-tamarind","title":"Imli (Tamarind)","description":"\u003cp\u003eTamarind sold whole, as a \u003cstrong\u003esingle ingredient\u003c\/strong\u003e, with no salt and no preservative — which is less common than it sounds, since most tamarind on a shelf has been treated to stop it darkening. This one darkens the way tamarind does. Soak a lump in warm water, squeeze out the pulp and you have the sourness that sambar, rasam, pulihora and chutneys are built on.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"500g","offer_id":49380293968131,"sku":"PS-IMLI-500G","price":232.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/hf_20260905_111433_3c74d1a6-e30d-4faa-83c0-b2c780d25ad7.png?v=1788607735"},{"product_id":"dalchini-powder-cinnamon","title":"Dalchini - Powder (Cinnamon)","description":"\u003cp\u003eCinnamon powder ground from \u003cstrong\u003ecertified organic\u003c\/strong\u003e bark, with a warm sweet-spice aroma and nothing else in the pack. The bark is dried and milled fine enough to disappear into batter, chai or a morning coffee, and the brand steam-sterilises it rather than irradiating, which keeps the volatile oils that carry the smell. The ingredient list runs to one line: organic cinnamon. No anti-caking agent, no filler, no added colour.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"50g","offer_id":49380295475459,"sku":"PS-DALCHINI-POWDER-50G","price":95.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/hf_20260905_102109_e2de51f8-faeb-4430-b873-0041fb05c3cf.png?v=1788605662"},{"product_id":"pure-sure-chutney-powder","title":"Chutney Powder","description":"\u003cp\u003eSouth Indian podi in \u003cstrong\u003efour bases\u003c\/strong\u003e. Chana dal is the everyday one, nutty and mild. Coconut is softer and sweeter, the closest to a fresh chutney. Horse gram is the earthiest and the most traditional in Karnataka kitchens. Groundnut is the richest, and the one children usually reach for. All four are stirred into oil or ghee and eaten with idli, dosa, puttu and idiyappam, or spooned straight over hot rice.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"Channa Dal","offer_id":49380295639299,"sku":"PS-CHUTNEY-POWDER-CHANNA-DAL","price":104.0,"currency_code":"INR","in_stock":true},{"title":"Horse Gram","offer_id":49380295672067,"sku":"PS-CHUTNEY-POWDER-HORSE-GRAM","price":104.0,"currency_code":"INR","in_stock":true},{"title":"Coconut","offer_id":49380295704835,"sku":"PS-CHUTNEY-POWDER-COCONUT","price":104.0,"currency_code":"INR","in_stock":true},{"title":"Groundnut","offer_id":49380295737603,"sku":"PS-CHUTNEY-POWDER-GROUNDNUT","price":104.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/4412b145-10d8-40e2-89d3-443768caebbb.png?v=1788615427"},{"product_id":"forest-rai-mustard-seeds","title":"Forest Rai (Mustard Seeds)","description":"\u003cp\u003eMustard Seeds from Aadhimalai are whole seeds collected from \u003cstrong\u003eNilgiris farms of the producer cooperative\u003c\/strong\u003e. After harvest the seeds are carefully cleaned to remove dust and impurities, then sun-dried to lock in their natural pungency and aroma, and packed in eco-friendly, moisture-resistant packaging to keep them fresh. A staple of South Indian tempering, they crackle and turn nutty in hot oil to open countless everyday dishes, and also go into pickles and spice blends.\u003c\/p\u003e","brand":"Aadhimalai","offers":[{"title":"50g","offer_id":49380296622339,"sku":"AAD-RAI-50G","price":40.0,"currency_code":"INR","in_stock":true},{"title":"100g","offer_id":49380296655107,"sku":"AAD-RAI-100G","price":50.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/db754054-bbbe-41ee-ae3d-59451e0efdbd.jpg?v=1788849838"},{"product_id":"forest-laung-clove","title":"Forest Laung (Clove)","description":"\u003cp\u003eClove from Aadhimalai is a single-origin whole spice — the dried flower bud harvested by farmers of the Nilgiris hills and packed with care by the indigenous women of the region's producer co-operative. Intensely aromatic and warming, cloves are a backbone of South Asian cooking, lending depth to biryanis, garam masala, chai and slow-cooked dishes. Sold whole with \u003cstrong\u003enothing added\u003c\/strong\u003e, they keep their essential-oil punch and distinct fragrance far better than pre-ground spice.\u003c\/p\u003e","brand":"Aadhimalai","offers":[{"title":"25g","offer_id":49380296687875,"sku":"AAD-LAUNG-25G","price":70.0,"currency_code":"INR","in_stock":true},{"title":"50g","offer_id":49380296720643,"sku":"AAD-LAUNG-50G","price":130.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/effe7297-e738-48e8-98c4-e8c3f0336611.jpg?v=1788849838"},{"product_id":"forest-jaiphal-nutmeg","title":"Forest Jaiphal (Nutmeg)","description":"\u003cp\u003eNutmeg from Aadhimalai is a single-origin whole spice grown on the farms of the Nilgiris and brought to the kitchen with \u003cstrong\u003enothing added\u003c\/strong\u003e. Subtler and sweeter than its mace covering, it carries a warm, nutty aroma that lifts both savoury and sweet cooking — pasta and white sauces, baked goods, spiced milk and festive desserts. Best grated fresh, a whole nutmeg keeps its fragrant essential oils far longer than pre-ground powder.\u003c\/p\u003e","brand":"Aadhimalai","offers":[{"title":"50g","offer_id":49380296753411,"sku":"AAD-JAIPHAL-50G","price":70.0,"currency_code":"INR","in_stock":false},{"title":"100g","offer_id":49380296786179,"sku":"AAD-JAIPHAL-100G","price":130.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/6f935110-0ccd-49c0-81e9-c8f07ff4dc22.jpg?v=1788849841"},{"product_id":"forest-kali-mirch-sabut-black-pepper","title":"Forest Kali Mirch - Sabut (Black Pepper)","description":"\u003cp\u003eBlack Pepper from Aadhimalai is a single-origin whole spice grown and hand-harvested by indigenous farmers of the Nilgiris Biosphere Reserve. Known as the king of spices, it brings sharp heat and a deep, woody aroma to everyday cooking, from tempering and marinades to a final grind over finished dishes. Processed and packed by women of the region's producer co-operative, it reaches the kitchen as clean, whole peppercorns with \u003cstrong\u003enothing added\u003c\/strong\u003e.\u003c\/p\u003e","brand":"Aadhimalai","offers":[{"title":"25g","offer_id":49380296818947,"sku":"AAD-KALI-MIRCH-SABUT-25G","price":50.0,"currency_code":"INR","in_stock":true},{"title":"50g","offer_id":49380296851715,"sku":"AAD-KALI-MIRCH-SABUT-50G","price":90.0,"currency_code":"INR","in_stock":true},{"title":"100g","offer_id":49380296884483,"sku":"AAD-KALI-MIRCH-SABUT-100G","price":160.0,"currency_code":"INR","in_stock":true},{"title":"250g","offer_id":49380296917251,"sku":"AAD-KALI-MIRCH-SABUT-250G","price":360.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/d2cf0385-6bd5-4944-938c-f332c367a1aa.jpg?v=1788849839"},{"product_id":"forest-dalchini-sabut-cinnamon","title":"Forest Dalchini - Sabut (Cinnamon)","description":"\u003cp\u003eCinnamon Bark is \u003cstrong\u003ewhole quill cinnamon\u003c\/strong\u003e harvested from farms on the slopes of the Nilgiris. The bark is cleaned, dried and packed at its own processing units by women from indigenous communities. The quills are sold whole rather than ground, so the aromatic oils stay locked in the bark until it is broken, grated or steeped in the kitchen. It suits biryanis, garam masala blends, slow-cooked meat dishes, chai and baking.\u003c\/p\u003e","brand":"Aadhimalai","offers":[{"title":"50g","offer_id":49380296950019,"sku":"AAD-DALCHINI-SABUT-50G","price":70.0,"currency_code":"INR","in_stock":true},{"title":"100g","offer_id":49380296982787,"sku":"AAD-DALCHINI-SABUT-100G","price":130.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/19c14a22-877c-4780-84bb-d5ad78311bdc.jpg?v=1788849839"},{"product_id":"forest-dalchini-powder-cinnamon","title":"Forest Dalchini - Powder (Cinnamon)","description":"\u003cp\u003eAadhimalai grind this cinnamon from bark grown on the Nilgiri slopes and harvested by indigenous farmers of the producer cooperative. It is milled at their own units — the same collective behind their honey, spices and soaps — so the bark and the powder come from one place. Every purchase goes back to the farmer-shareholders.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eOne ingredient\u003c\/strong\u003e, with no anti-caking agent, filler or added starch. There is no species on file — Ceylon or Cassia. In powder you cannot tell by looking, and Cassia carries more coumarin, which matters if you take cinnamon daily rather than occasionally. Fine for cooking and baking either way.\u003c\/p\u003e","brand":"Aadhimalai","offers":[{"title":"50g","offer_id":49380297048323,"sku":"AAD-DALCHINI-POWDER-50G","price":75.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/cdd19e47-7053-407e-946d-fb33ac9cca58.jpg?v=1788849841"},{"product_id":"forest-javitri-mace","title":"Forest Javitri (Mace)","description":"\u003cp\u003eMace — the lacy red-orange covering wrapped around the nutmeg seed — from Aadhimalai's Nilgiris farms, grown by indigenous farmer-shareholders under an agroforestry system. It carries the \u003cstrong\u003esame essential oils as nutmeg but in higher concentration\u003c\/strong\u003e, reading more intense and slightly floral, so less of it goes further. Each fruit yields only a thin veil of mace, harvested in far smaller volume than nutmeg itself — why good mace costs more per gram and is harder to source.\u003c\/p\u003e\u003cp\u003eSingle ingredient, sold as whole blades rather than ground; look for it pliable and deep orange, not brittle. Use it for nutmeg's warmth without the graininess.\u003c\/p\u003e","brand":"Aadhimalai","offers":[{"title":"25g","offer_id":49380297081091,"sku":"AAD-JAVITRI-25G","price":70.0,"currency_code":"INR","in_stock":true},{"title":"50g","offer_id":49380297113859,"sku":"AAD-JAVITRI-50G","price":110.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/99ec36e6-ad5c-48fa-b26c-a8e80c071938.jpg?v=1788849841"},{"product_id":"forest-haldi-powder-turmeric","title":"Forest Haldi - Powder (Turmeric)","description":"\u003cp\u003eTurmeric Powder from Aadhimalai is a single-origin spice harvested by indigenous farmers of the Nilgiris and processed by the women of the region's production units. Warm, earthy and deep gold, it is a daily staple across Indian cooking — curries, dals, rice, soups and spiced milk — lending both colour and a gentle bitterness. Ground from clean-sourced rhizomes with \u003cstrong\u003enothing added\u003c\/strong\u003e, it works best alongside a little black pepper, which supports absorption of its natural curcumin.\u003c\/p\u003e","brand":"Aadhimalai","offers":[{"title":"50g","offer_id":49380297343235,"sku":"AAD-HALDI-POWDER-50G","price":70.0,"currency_code":"INR","in_stock":false},{"title":"100g","offer_id":49380297376003,"sku":"AAD-HALDI-POWDER-100G","price":120.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/10fff5c2-fa81-4bd4-95b0-40153dcf9c1d.jpg?v=1788849840"},{"product_id":"guntur-mirch-sabut-chilli","title":"Guntur Mirch - Sabut (Chilli)","description":"\u003cp\u003eWhole Guntur chillies, dried and sold as pods rather than powder. Guntur is \u003cstrong\u003ethe heat variety\u003c\/strong\u003e — the one Andhra cooking is built on, and the opposite end of the shelf from Byadagi, which is grown for colour and stays mild. Buying whole matters here: pods hold their heat and aroma for months longer than ground chilli, and they are far harder to tamper with, since dye and filler go into powder.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"100g","offer_id":49452404703491,"sku":"PS-GUNTUR-MIRCH-SABUT-100G","price":94.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/10932ecc-66fd-472e-9431-b4d2ccb21a4d.png?v=1788603013"},{"product_id":"byadagi-mirch-sabut-chilli","title":"Byadagi Mirch - Sabut (Chilli)","description":"\u003cp\u003eWhole Byadagi chillies, dried and sold as pods. Byadagi is \u003cstrong\u003ethe colour variety\u003c\/strong\u003e — deep red, wrinkled, faintly smoky and mild enough to use generously, which is exactly why it exists. It is the chilli a Karnataka or Maharashtrian kitchen reaches for when a dish needs to look right without burning, and the opposite end of the shelf from a Guntur.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"100g","offer_id":49456056697091,"sku":"PS-BYADAGI-MIRCH-SABUT-100G","price":161.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/2faa1a9c-24f2-42a4-b307-29caa8804261.png?v=1788603013"}],"url":"https:\/\/purepicked.store\/collections\/spices-and-masalas.oembed?page=2","provider":"Purepicked","version":"1.0","type":"link"}