{"title":"Pure \u0026 Sure","description":"\u003cp\u003eEvery Pure \u0026amp; Sure product stocked on Purepicked, with our full ingredient breakdown and label review.\u003c\/p\u003e","products":[{"product_id":"kabuli-chana-white-chickpeas","title":"Kabuli Chana (White Chickpeas)","description":"\u003cp\u003eWhole white chickpeas, left \u003cstrong\u003eunpolished\u003c\/strong\u003e. Kabuli chana that has not been polished looks slightly uneven — a range of sizes, a matte skin, a beige rather than bleached-white cast — because nothing has been rubbed over it. Cooked properly, the beans turn creamy inside while the skins stay intact, which is what chole needs and what hummus depends on.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"500g","offer_id":49380265132291,"sku":"PS-KABULI-CHANA-500G","price":200.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/5f3c2009-b9df-4fbc-be1d-06fb011984a1.png?v=1788593997"},{"product_id":"rajma-kidney-beans","title":"Rajma (Kidney Beans)","description":"\u003cp\u003eWhole red kidney beans, sold \u003cstrong\u003eunpolished\u003c\/strong\u003e. Rajma that has not been polished looks the part — matte rather than glossy, a little uneven in size — because nothing has been rubbed over the skins to fake freshness. The beans cook down buttery and hold their shape in a gravy rather than collapsing into it. Fibre and protein are what earn rajma its place in a weekly rotation, and this pack backs both up.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"500g","offer_id":49380266443011,"sku":"PS-RAJMA-500G","price":210.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/2422f6fc-4fe8-4caa-b71e-31aa279c35c1.png?v=1788614396"},{"product_id":"moong-sabut-green-gram","title":"Moong - Sabut (Green Gram)","description":"\u003cp\u003eWhole green moong with the skin on, \u003cstrong\u003eunpolished\u003c\/strong\u003e. Keeping the bean whole is what makes it useful in two directions: it cooks into a dal or khichdi that holds some bite, and it will sprout, which split dehusked moong cannot do. Unpolished beans look matte and slightly uneven rather than glossy, because nothing has been rubbed over the skins.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"500g","offer_id":49380267327747,"sku":"PS-MOONG-SABUT-500G","price":145.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/f9f121e6-c5e8-4bd0-b064-e60b77cb6a92.png?v=1788614334"},{"product_id":"moong-chilka-green-gram","title":"Moong - Chilka (Green Gram)","description":"\u003cp\u003eMoong Chilka in half with the \u003cstrong\u003egreen skin still on\u003c\/strong\u003e — the middle option between whole green gram and the pale yellow dal. It cooks faster than the whole bean because it is split, but holds more texture than the dehusked version because the skins stay, so a khichdi made with it keeps some bite instead of turning to porridge.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"500g","offer_id":49380268212483,"sku":"PS-MOONG-CHILKA-500G","price":160.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/842d8eb1-f488-4258-b652-0e9d46f7b184.png?v=1788596639"},{"product_id":"chana-dal-bengal-gram","title":"Chana Dal (Bengal Gram)","description":"\u003cp\u003e\u003cstrong\u003eSplit Bengal gram\u003c\/strong\u003e — the dal behind everyday curries, sundal, puran poli and half the sweets in a South Indian kitchen. It holds its shape better than moong and cooks faster than a whole chickpea, which is why it turns up everywhere from a simple tadka dal to a tempering with mustard seeds. Grind it and you have besan.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"500g","offer_id":49380270014723,"sku":"PS-CHANA-DAL-500G","price":120.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/c8f2afb9-b441-4313-85df-b5e75c45bc36.png?v=1788873301"},{"product_id":"masoor-dal-red-lentil","title":"Masoor Dal (Red Lentil)","description":"\u003cp\u003eMasoor dal from \u003cstrong\u003ecertified organic\u003c\/strong\u003e red lentils, split and dehusked so it breaks down quickly into a smooth, thick dal. The colour is a natural salmon rather than the uniform glossy orange that heavy polishing produces, and the surface reads matt in the pack. It needs no soaking and cooks in under twenty minutes, taking on tempering readily. Suited to everyday dal fry, masoor curry, khichdi and lentil soups, and to any dish where the lentil is meant to melt into the pot rather than hold its shape.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"500g","offer_id":49380271456515,"sku":"PS-MASOOR-DAL-500G","price":145.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/44da8ee4-bc3c-42b2-a762-750d79de7602.png?v=1788593973"},{"product_id":"toor-dal-pigeon-pea","title":"Toor Dal (Pigeon Pea)","description":"\u003cp\u003eToor dal, \u003cstrong\u003eunpolished\u003c\/strong\u003e. This is the dal that turns up in more Indian kitchens than any other, and it is also the one most often polished to a shine or stretched with cheaper lookalikes. Unpolished toor looks matte and slightly uneven, a duller yellow than the glossy version sitting next to it. It cooks down soft and creamy for sambar and everyday dal while keeping enough body to carry a tadka.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"500g","offer_id":49380272406787,"sku":"PS-TOOR-DAL-500G","price":180.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":49442206220547,"sku":"PS-TOOR-DAL-1KG","price":345.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/0347869f-0ff3-43c5-866a-600fe476b6d7.png?v=1788593973"},{"product_id":"urad-sabut-black-gram","title":"Urad - Sabut (Black Gram)","description":"\u003cp\u003eWhole black urad with the skin on. This is the pulse behind dal makhani — the skins are what darken the dal and give a long simmer its body, which is why it behaves nothing like the pale dehusked urad used for idli batter. \u003cstrong\u003eUnpolished\u003c\/strong\u003e beans look matte rather than glossy, because nothing has been rubbed over them to fake freshness. They need an overnight soak and a genuinely long cook, and they repay it: creamy inside, skins intact, thick enough to hold a spoon up.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"500g","offer_id":49380275618051,"sku":"PS-URAD-SABUT-500G","price":175.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/d248901b-a6ef-4689-a2cd-6f4271641f7d.png?v=1788596614"},{"product_id":"urad-chilka-black-gram","title":"Urad - Chilka (Black Gram)","description":"\u003cp\u003eBlack urad split with the skins left on — the chilka form, where each grain is halved but still carries its black jacket. It cooks faster than the whole bean and breaks down further, giving a creamy dal without a full night's simmer, while the skins keep the colour dark and stop the texture going to paste. \u003cstrong\u003eSingle-ingredient\u003c\/strong\u003e dal.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"500g","offer_id":49380276273411,"sku":"PS-URAD-CHILKA-500G","price":170.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/334c9d99-d155-4cfb-a05e-902a263c3bb7.png?v=1788596615"},{"product_id":"urad-gota-black-gram","title":"Urad - Gota (Black Gram)","description":"\u003cp\u003eWhite urad whole — the bean with its black skin taken off but the grain left round, sold as urad gota. It is the form South Indian kitchens reach for when a batter has to rise: soaked and ground, it whips up thicker and holds more air than the split does, which is why idlis made with gota tend to come out softer and taller. In a dal it cooks to a creamy, almost sticky finish. \u003cstrong\u003eSingle ingredient\u003c\/strong\u003e, nothing added, and a pulse whose whole job is texture rather than flavour.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"500g","offer_id":49380276764931,"sku":"PS-URAD-GOTA-500G","price":175.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/0e8a9367-4ca0-471c-a75b-6166fdc672ca.png?v=1788596639"},{"product_id":"urad-dhuli-black-gram","title":"Urad - Dhuli (Black Gram)","description":"\u003cp\u003eWhite urad dal split — the \u003cstrong\u003eblack skin taken off and the grain halved\u003c\/strong\u003e, which is the form most South Indian kitchens keep in the jar. It soaks quickly, grinds smooth and ferments reliably, so it does the everyday work: idli and dosa batter, medu vada, dal tadka. Compared with the whole dehusked grain it gives a slightly looser batter and a faster soak, which is the trade most people are happy to make.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"500g","offer_id":49380279320835,"sku":"PS-URAD-DHULI-500G","price":175.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/95ff6d49-2e89-42b0-9cc3-672b53e06ebc.png?v=1788596615"},{"product_id":"moong-dhuli-green-gram","title":"Moong - Dhuli (Green Gram)","description":"\u003cp\u003eYellow moong dal, split and husked, sold \u003cstrong\u003eunpolished\u003c\/strong\u003e. Unpolished dal looks a little duller and less uniform than the glossy yellow most shelves carry. This one cooks down soft without soaking, which is why moong is the dal people reach for on a weeknight or when they want something light.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"500g","offer_id":49380280762627,"sku":"PS-MOONG-DHULI-500G","price":150.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":49442207498499,"sku":"PS-MOONG-DHULI-1KG","price":285.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/52b29b3c-7345-491c-935f-2a1ecd76fea2.png?v=1788614376"},{"product_id":"pure-sure-roasted-channa","title":"Roasted Channa","description":"\u003cp\u003eRoasted chana made from certified organic Bengal gram, dry-roasted with no oil and nothing else added. The skin is left on, which gives the bite its crunch and the snack most of its fibre. Each batch is steam-sterilised before packing. The flavour is nutty and plain rather than seasoned, so it works straight from the pack or as a base in chivda, trail mixes and salad toppers. It is a \u003cstrong\u003esingle-ingredient\u003c\/strong\u003e alternative in the snack category.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"500g","offer_id":49380281188611,"sku":"PS-ROASTED-CHANNA-500G","price":155.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/ROASTED-chana-f_1120x_png.webp?v=1786618739"},{"product_id":"matar-sabut-dried-green-peas","title":"Matar - Sabut (Dried Green Peas)","description":"\u003cp\u003eWhole dried green peas and \u003cstrong\u003enothing added\u003c\/strong\u003e to hold their colour. Dried peas fade as they age, which is why the trade has a habit of dyeing them back to a brighter green — these are left as they are, so expect a muted, uneven colour rather than a uniform one. Soaked overnight they swell to roughly double and cook down soft enough for a matar curry while keeping their skins intact. They also make a thicker, sweeter soup than any lentil will.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"500g","offer_id":49380282859779,"sku":"PS-MATAR-SABUT-500G","price":200.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/187acb22-6252-403d-9322-1951eedb44d7.png?v=1788614416"},{"product_id":"kala-chana-bengal-gram","title":"Kala Chana (Bengal Gram)","description":"\u003cp\u003eWhole kala chana — the small dark unsplit desi chickpea — grown on certified organic farms and left \u003cstrong\u003eunpolished\u003c\/strong\u003e. The skin stays on, which is where most of the fibre and the earthy, slightly nutty flavour live. Each lot is steam-sterilised rather than chemically treated, a heat process that lowers microbial load before packing. The grains hold their shape through long cooking, which suits chole, sundal, slow-cooked curries and sprouting.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"500g","offer_id":49380283416835,"sku":"PS-KALA-CHANA-500G","price":120.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/cfd0d3e8-55ae-47b2-98a4-bfb1a87a27f1.png?v=1788593997"},{"product_id":"jeera-sabut-cumin","title":"Jeera - Sabut (Cumin)","description":"\u003cp\u003eWhole cumin seed, grown on certified organic farms and sun-dried to preserve its earthy aroma and natural oils, giving each seed a warm, slightly bitter flavour that intensifies on roasting. Pure \u0026amp; Sure steam-sterilises the seeds instead of using chemical fumigation, keeping the spice \u003cstrong\u003esingle-ingredient\u003c\/strong\u003e with no additives or fillers. The whole format retains flavour and oil content longer than pre-ground cumin, making it well suited to tempering (tadka), dry-roasting for spice blends, or grinding fresh at home. Ideal for everyday curries, dals, and masala preparations that call for a strong cumin base note.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"100g","offer_id":49380283580675,"sku":"PS-JEERA-SABUT-100G","price":180.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/7a211334-a3f6-4e26-9fe3-231aaf64a2cd.png?v=1788602987"},{"product_id":"dalchini-sabut-cinnamon","title":"Dalchini - Sabut (Cinnamon)","description":"\u003cp\u003eCinnamon in bark form, \u003cstrong\u003eone ingredient\u003c\/strong\u003e, sold as pieces rather than ground. Whole bark holds its aroma for far longer than powder and is much harder to tamper with — you can see exactly what you are buying. It is the form for anything that simmers: a decoction, a pulao, a stew, a rice pudding, a pot of chai. Drop a piece in early and let it give up its sweetness slowly, then fish it out. Grind small amounts fresh when a recipe wants powder.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"50g","offer_id":49380286595331,"sku":"PS-DALCHINI-SABUT-50G","price":65.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/56ddcc66-0b28-4556-a5b8-468a7f7c6f81.png?v=1788602987"},{"product_id":"saunf-fennel-seeds","title":"Saunf (Fennel Seeds)","description":"\u003cp\u003eWhole fennel seed, plain. The colour is a dull sage green shading to brown, which is what unwashed and undyed fennel actually looks like — the bright emerald seed sold as a mouth freshener has usually been coloured, and often sugar-coated too. This is the culinary kind: sweet and faintly aniseed, good crushed into a curry base, steeped as tea, or chewed after a meal on its own. It is \u003cstrong\u003esteam-sterilised\u003c\/strong\u003e too.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"100g","offer_id":49380288299267,"sku":"PS-SAUNF-100G","price":120.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/a98d818b-77cc-43f6-9899-0d064742401c.png?v=1788602988"},{"product_id":"byadagi-mirch-powder-chilli","title":"Byadagi Mirch - Powder (Chilli)","description":"\u003cp\u003eByadagi chilli powder, ground from whole organic chillies for \u003cstrong\u003ecolour more than heat\u003c\/strong\u003e. It's the variety Karnataka kitchens reach for when a curry needs deep red without the burn — mild on the tongue, with a faintly smoky, wrinkled-skin character that carries straight into the powder.\u003c\/p\u003e\u003cp\u003eBecause the heat is genuinely low, it can be used generously without overwhelming a dish, which is what separates a Byadagi-based curry from one leaning on Guntur.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"100g","offer_id":49380288725251,"sku":"PS-BYADAGI-MIRCH-POWDER-100G","price":210.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/hf_20260905_102059_99c92352-8e30-4edc-b7c6-dd32e24f51ba.png?v=1788605537"},{"product_id":"haldi-powder-turmeric","title":"Haldi - Powder (Turmeric)","description":"\u003cp\u003eTurmeric ground from organic rhizome, \u003cstrong\u003esingle ingredient\u003c\/strong\u003e, with nothing added to lift the colour. Turmeric is the powder most often brightened with things that should never be in food, and a natural mustard-gold is the honest shade rather than a glowing orange one. It is the base note in most Indian cooking, going in early with the onions so it loses its raw edge. Steam sterilised rather than chemically treated.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"100g","offer_id":49380289347843,"sku":"PS-HALDI-POWDER-100G","price":50.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/hf_20260905_102107_b1d66f30-bd2a-4380-b414-f978aa9ff274.png?v=1788605631"},{"product_id":"dhania-powder-coriander","title":"Dhania - Powder (Coriander)","description":"\u003cp\u003eCoriander ground from whole organic seed, with one line in the ingredient list and nothing bulking it out. This is the quiet workhorse of an Indian spice box — the powder that gives a curry its body and rounds off everything sharper sitting next to it, rather than announcing itself. Good coriander powder smells warm and faintly citrusy the moment the pack opens; the colour is a dull olive-brown, not a bright one. \u003cstrong\u003eSteam sterilised\u003c\/strong\u003e rather than chemically treated.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"100g","offer_id":49380290527491,"sku":"PS-DHANIA-POWDER-100G","price":70.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/hf_20260905_102104_417be232-0c89-40b0-b149-df29890d08ff.png?v=1788605599"},{"product_id":"pure-sure-garam-masala","title":"Garam Masala","description":"\u003cp\u003eA garam masala led by black pepper and cardamom rather than by the cheap spices, which is the difference between a blend that finishes a dish and one that just makes it dusty. \u003cstrong\u003eTen spices, each named, each organic\u003c\/strong\u003e, with mace and clove doing the aromatic work and fenugreek adding the savoury backnote. There is no salt in it, no starch and no anti-caking agent, so it clumps a little in humidity and tastes stronger spoon for spoon than a salted blend.\u003c\/p\u003e\u003cp\u003eAdd it at the end of cooking, not the start.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"100g","offer_id":49380290855171,"sku":"PS-GARAM-MASALA-100G","price":150.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/hf_20260905_114202_2df18d85-e01c-4f38-806e-7de6fde2288e.png?v=1788609493"},{"product_id":"pure-sure-chana-masala","title":"Chana Masala","description":"\u003cp\u003eA seven-spice chana masala with nothing else in it — no salt, no anti-caking agent, no colour. This blend runs hotter and more pungent than the coriander-heavy masalas most people know, and it carries pungency rather than tang. There is no souring agent in it, which leaves the amchur, lemon or tamarind to the cook. Ground from \u003cstrong\u003ecertified organic\u003c\/strong\u003e whole spices. Suited to chole and chickpea curries.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"100g","offer_id":49380291805443,"sku":"PS-CHANA-MASALA-100G","price":130.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/Chana_Masala_-_F.jpg?v=1788636371"},{"product_id":"pure-sure-pav-bhaji-masala","title":"Pav Bhaji Masala","description":"\u003cp\u003ePav bhaji masala made of spices and nothing else. Coriander leads, with cumin, chilli, the warm spices and a lift of ginger and fennel behind it, with no added salt, no starch, no anti-caking agent, no colour and no flavour enhancer, in a category where blends are often part filler by weight. Because it is unsalted, the seasoning stays in your hands. \u003cstrong\u003eSteam sterilised\u003c\/strong\u003e rather than chemically treated, and slow-roasted before grinding.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"100g","offer_id":49380292264195,"sku":"PS-PAV-BHAJI-MASALA-100G","price":130.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/hf_20260905_114213_31df5045-5b3e-4b09-a7f2-efb7fb07820f.png?v=1788609562"},{"product_id":"pure-sure-besan-flour","title":"Besan (Gram Flour)","description":"\u003cp\u003eBesan stone-ground from a \u003cstrong\u003esingle ingredient\u003c\/strong\u003e — organic chana dal — with nothing bleached, blended or added to it. Slow stone milling keeps the flour dense and slightly coarse rather than powdery, which is what gives a pakora batter its cling and a chilla its structure. The colour is a muted yellow, not the bright one that dyed besan carries. The brand steam-sterilises rather than bleaching or fumigating, and mills from chana dal grown in Madhya Pradesh and Maharashtra. It behaves the way besan is supposed to: nutty, absorbent, and quick to catch in a hot pan.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"500g","offer_id":49447999537411,"sku":"PS-BESAN-500G","price":125.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":49380293181699,"sku":"PS-BESAN-1KG","price":225.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/purepicked-besan-hero.png?v=1788592445"},{"product_id":"pure-sure-rava-sooji","title":"Rava (Sooji)","description":"\u003cp\u003eRava milled from \u003cstrong\u003ecertified organic\u003c\/strong\u003e wheat, coarse-ground for the classic upma and halwa texture. This is white rava — sooji rather than the bran-flecked godhuma variety — so it cooks pale, fluffy and separate, and takes on the ghee and tempering it is cooked with rather than competing with them. Suited to upma, halwa, rava idli and dosa batters, and to the coatings and bindings where a fine, even crumb matters.\u003c\/p\u003e","brand":"Pure \u0026 Sure","offers":[{"title":"500g","offer_id":49380293214467,"sku":"PS-RAVA-500G","price":75.0,"currency_code":"INR","in_stock":true},{"title":"1kg","offer_id":49443744121091,"sku":"PS-RAVA-1KG","price":150.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0809\/7238\/2467\/files\/6ab2e606-ce8e-429c-af3c-cd8f0d07d563.png?v=1788882676"},{"product_id":"pure-sure-ragi-flour","title":"Ragi Flour","description":"\u003cp\u003eFinger millet ground into flour, \u003cstrong\u003eone ingredient\u003c\/strong\u003e, dull reddish-brown as it should be. 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